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アドテック東京

20th - 21st, October 2022
@ TOKYO MIDTOWN
& THE RITZ-CARLTON

SPEAKERS

Thank you for joining us at ad:tech tokyo !

Christine Guilfoyle ANA/SeeHer
Christine Guilfoyle
ANA/SeeHer
EVP, Membership SeeHer

As the EVP of Membership at SeeHer, Christine is responsible for the entire global membership, made up of a collective of marketers, media organizations, agencies, and platforms, focused on the gender equality as members actively engage around the SeeHer mission to improve the portrayals of women and girls across marketing, media, advertising and entertainment.
Christine has held strategic leadership roles at some of America’s most beloved women’s lifestyle brands like Better Homes & Gardens, Martha Stewart Living, EveryDay with Rachael Ray, Shape, and More, with a focus on leading, transitioning, launching, and growing multi-channel media brands. At the Meredith Corporation she was SVP/Group Publisher of Martha Stewart Living and Martha Stewart Weddings. She also led the launch of The Magnolia Journal and Allrecipes Magazine and integrated the acquisitions of Every Day with Rachael Ray, Eating Well, and Shape. Christine also served as Publisher of Women’s Wear Daily where she led the transformation from a daily trade newspaper to a comprehensive multi-channel global media brand.
Christine also led the team that launched Every Day with Rachael Ray which won the Launch of the Year Award from Advertising Age, Adweek and MIN. FOLIO named Christine to its inaugural “Top Women in Media” list in 2014. In 2016, she was inducted into MIN’s Sales Hall of Fame and in 2017 received the Folio honor of “Top 100 Honoree”. Christine has been a long-standing member of Cosmetic Executive Women (CEW), She Runs It, and New York Women in Communications. She has been on the Board of Directors for Marist College School of Continuing Education and the New York University Summer Publishing Institute.

Session

10/20

[Keynote-5]SeeHer: Driving Business Growth by Eliminating Gender Bias in Advertising and Marketing