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- Hwanjin Choi
- MAD STARS Organizing Committee
- Chairperson
Dr. Hwanjin Choi started his career as an AE at Cheil Worldwide. In 2007, he founded the Korean Advertising & PR Practitioners Society, a conference for all professors of Advertising and PR, and served as its first president. Choi expanded his career to take part in MAD STARS in 2008 and became a Co-Chairman in 2011. He brought Effie Awards Korea, the worldwide prestigious marketing effectiveness Awards and was the first chairman of Effie Awards Korea, and served his second mandate for the organization.
Now he is the chairperson of MAD STARS and a professor of Advertising, PR & Visual Communication Department at Hanshin University.
As an Online Advertising specialist, he wrote and co-wrote several books: The Effectiveness Process of Internet Advertising (2000), AD2.0: A New Paradigm for Internet Advertising (2008), Presentation Professionals (2014), etc.