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アドテック東京

20th - 21st, October 2022
@ TOKYO MIDTOWN
& THE RITZ-CARLTON

PROGRAM

Thank you for joining us at ad:tech tokyo !

Thu, 20th Oct 2022

13:45-14:25

Grand Ball Room

Accessible Pass

  • Premium PASS
  • Full Conference PASS
  • One Day PASS (10/20)
  • One Day PASS (10/21)
  • Visitor PASS

Keynote #6 Career Development for Marketers - Expanding Possibilities by Multiplying Skills

In the last few years, the areas in which marketers are involved have expanded, including the SDG's. One of the newest is the relationship with the human resources field. What kind of changes are taking place now that marketers are getting involved in the HR field, which has a strong aspect of creating and managing systems?

In this Keynote session, two people who are currently active in the HR field at the National Personnel Authority and Mizuho Financial Group will talk about Based on their own experiences, they will talk about how marketers, because they are involved in "understanding people" and "changing behavior," can show their unique strengths by being involved in the human resources field.

In this session, you will learn that there are still many fields in which marketers are able to play an active role in their careers, that the possibilities are expanding, and how you should prepare yourself to be successful.